All Entries Tagged With: "Celebrity Endorsements"
Positioning in Small Business Marketing
Babubyname asked: Positioning is another one of those marketing jargon words that everybody throws around and is important to understand. It’s also important to understand how positioning specifically applies to your small business marketing.Basically a marketing position describes your unique place in the market. The key word here is unique. What makes you different from [...]
Would You Use Meat Loaf in Your Targeted Small Business Marketing
Paul Flood asked:
Copyright (c) 2008 Paul Flood Marketing, LLC
Entrepreneurs know the importance of a targeted small business marketing strategy. Many make the mistake of doing what big advertisers do. Rock icon Meat Loaf is in a great commercial but the product and company selling it are easily forgotten. Learn a lesson on how not [...]

