All Entries Tagged With: "Credibility"

Small Business Marketing: What Puts you Closest to the Money?

Kendall Summerhawk asked: Do you know what most women entrepreneurs bring with them when they start their own business?The notion that being busy means being productive.Nothing could be farther from the truth!As I warn my business coaching clients, this faulty (and even dangerous) notion is a hold-over from the days of working at a j-o-b.You [...]

Positioning in Small Business Marketing

Babubyname asked: Positioning is another one of those marketing jargon words that everybody throws around and is important to understand. It’s also important to understand how positioning specifically applies to your small business marketing.Basically a marketing position describes your unique place in the market. The key word here is unique. What makes you different from [...]

Build Trust With 9 Small Business Marketing Strategies

Jody Gabourie asked: is all about creating and fostering relationships with your prospects and your clients. A big part of achieving this is that people need to know, like and trust you before they’ll engage in a relationship with you or do any business with you.Before a person will commit to making a purchase from [...]

7 Steps to Creating a Successful Small Business Marketing Plan

Robert L Moment asked:

Small business marketing is all about determining the needs of your target market and then providing solutions to meet those needs.
These 7 steps are aimed at entrepreneurs starting a small business and those who want to create a successful small business marketing plan for an existing business.
Most small business promotions focus [...]